In a stunning move that has sent shockwaves through the gaming community this Sunday morning, Best Buy has launched an unannounced "Trending Deals" event, slashing prices on some of the biggest titles of the year. The retailer has cut the price of NBA 2K26 to an unprecedented $29.99—a massive discount for a title released just months ago. The sale also sees Battlefield 6 dropping to $39.99, offering a lifeline to the shooter as it enters its controversial second season. For gamers hunting for the cheapest PS5 games in February, this flash sale represents the first major buying opportunity of 2026.
NBA 2K26 Hits Historic Low Price
The headline-grabber of this mid-winter sale is undoubtedly NBA 2K26. Typically, sports titles of this caliber hold their $70 price point well into the NBA playoffs, but Best Buy has aggressively positioned the game at just $29.99. This marks a roughly 57% discount, bringing the game to its lowest price ever since its release in late 2025.
For players who skipped the launch window, this is the perfect entry point. NBA 2K26 introduced the evolved ProPLAY technology, which translates real NBA footage into in-game animations with startling accuracy. While the community has been divided over the new "Quick Protect" defensive mechanics and changes to rhythm shooting, a sub-$30 price tag makes these features far easier to explore. With the All-Star break approaching, this deal is likely timed to capitalize on renewed basketball interest.
Battlefield 6 Discounts Arrive Amidst Season 2 Updates
Electronic Arts' military shooter has had a turbulent few months, and the new Battlefield 6 discount to $39.99 reflects that reality. The game has seen a price correction faster than its predecessors, likely in a bid to boost player counts as DICE rolls out the contentious Season 2 update.
The discount comes at a critical moment for the franchise. The recent "Eastwood" map update and the return of destruction events have been praised, but gameplay tweaks in the latest patch have sparked heated debates among the core fanbase. At $40, however, the barrier to entry is significantly lower for curious players who want to experience the "all-out warfare" promised by the next-gen engine. This deal puts Battlefield 6 in direct competition with other shooters, making it a tempting proposition for squads looking for a new battleground this winter.
Final Fantasy VII Rebirth & Winter RPG Steals
It isn't just shooters and sports games seeing deep cuts. The Best Buy winter game sale includes significant savings on acclaimed RPGs. Final Fantasy VII Rebirth has dropped to $39.99, a standout price for one of the highest-rated games of the generation. With Director Naoki Hamaguchi recently confirming that there will be no DLC for Rebirth so the team can focus entirely on Part 3, players can buy in with confidence knowing they are getting the complete experience right out of the box.
Other notable mentions in the video game deals 2026 lineup include Ninja Gaiden 4, which has seen a surprising drop to $39.99, and Borderlands 4 at $41.99. These discounts suggest a broader strategy by retailers to clear inventory before the heavy hitters of the spring 2026 release calendar arrive.
Is This the Best Time to Buy?
With Best Buy gaming deals 2026 ramping up earlier than expected, many are asking if they should pull the trigger now. The answer appears to be yes. These prices—particularly for NBA 2K26—rival what we typically see during Black Friday, not February. If you have been waiting for the Final Fantasy VII Rebirth price drop or a cheap way to try the new Battlefield, inventory for this "Trending Deals" event may not last through the week.
